OBJECTIVE:
Analyze the current situation of electronic businesses and their trends to generate
valuable ideas for entrepreneurship.
MANIFEST OF TRAIN OF KEYS
- Markets are conversations.
- Markets consist of human beings, not of demographic sectors.
- Conversations between human beings sound human. They are conducted in a human voice.
- Whether transmitting information, opinions, perspectives, arguments against or humorous notes, the human voice is open, natural, sincere.
- People recognize themselves as such by the sound of this voice.
- The Internet makes it possible to have conversations between human beings that were simply impossible in the era of the mass media.
- Hyperlinks undermine hierarchies.
- In interconnected markets as well as among interconnected employees, people use new and powerful forms of communication.
- Network conversations make possible the emergence of new and powerful forms of social organization and exchange of knowledge.
THE 22 IMMUTABLE LAWS
"The 22 immutable laws of the Marketing "Are the result of the observation, experimentation, verification and achievement of results immediate application obtained by Jack Trout and the ries.
- Law of Leadership.
- Law of the Category.
- Law of the mind.
- Law of Perception.
- Law of Concentration.
- Law of Exclusivity.
- Law of the Ladder.
- Law of duality.
- Law of the Opposite.
- Law of the Division.
- Law of the Perspective.
- Law of Line Extension.
- Law of Sacrifice.
- Law of Attributes.
- Law of Sincerity.
- Law of Singularity.
- Law of the Unpredictable.
- Law of Success.
- Failure Law.
- Law of the Sensationalist Note.
- Law of Acceleration.
- Law of Resources.
RESULT:
To achieve success in electronic commerce is very important advertising, so you must apply the 22 laws of marketing.
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